# identity.md

## Organization Overview
- **Company Name:** Mr Bing Foods
- **Mission:** To share a passion for East Asian flavors with food lovers everywhere, inspired by street food.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** 2012, Hong Kong and New York City.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Flavor-obsessed, street-food-inspired, and passionate about authentic East Asian flavors.
- **About/Our Story:** [https://mr-bing.com/pages/our-story](https://mr-bing.com/pages/our-story)

## Operations & Structure
- **Business Model and Operational Approach:** Began with street food kiosks in Hong Kong and NYC, and now focuses on creating and distributing East Asian street sauces and bold flavors, including chili crisp.
- **Location(s) and Geographic Presence:** Hong Kong, New York City, with a mission to reach food lovers globally.
- **Key Partnerships and Affiliations:** Details forthcoming.